E-Commerce Account Manager

Job description
Daily Operations & Platform Management:
- Lead daily e-commerce operations across Amazon, Walmart, Instacart, Costco, Safeway, and Target platforms.
- Conduct content and PDP audits, and manage Brand Store updates.
- Maintain scorecards, and pacing tools (including MTD pacing, weekly order review, forecast, and finance check-ins).
Commercial Planning & Financial Management:
- Collaborate on promotional planning and activation, including troubleshooting and consensus alignment.
- Support trade spend tracking, true-ups, and TPM checkbook analysis.
Paid Media & Advertising:
- Partner with internal teams and external agencies (e.g., Tinuiti, Amazon, Walmart, Instacart, Costco, Safeway, and Target) to plan, launch, and optimize paid search, DSP, and retail media campaigns.
- Manage media planning and strategy (annual/monthly plans, ROAS targets, budget splits, ecommerce scorecard).
- Execute campaign setup and launch across platforms.
- Perform optimization and bid management (keyword targeting, budget reallocation, ACoS goals).
- Leverage Amazon Marketing Cloud for insights and advanced targeting (audience testing).
- Conduct search terms analysis for trends and insights applicable to paid search strategy.
- Review Amazon AMS spend pacing and adjust strategy as needed.
- Perform paid search campaign optimization for Amazon, Walmart, Instacart, Costco, Safeway, and Target.
- Review DSP ads and conduct pulse checks.
Reporting, Insights & Communication:
- Prepare and deliver weekly, monthly, and global business recaps.
- Provide detailed performance insights, visualizations, and actionable recommendations.
- Conduct competitive benchmarking (SOV, media trends, category performance).
- Communicate campaign impact and partner with internal teams and stakeholders.
- Refresh monthly Amazon Ads and Walmart Ads performance recaps for global connects.
Strategy & Innovation:
- Pilot new retail media formats and explore beta features.
- Develop audience strategies using 1P/retailer data.
- Support A/B testing (creative tests, placements tests, dayparting).
- Analyze search term reports, category trends, and competitor activity to identify growth opportunities and inform content, pricing, and media strategies.
Cross-Functional Collaboration & Relationships:
- Coordinate with brand (global/local), insights, and category teams for media plan alignment.
- Work cross-functionally with marketing and creative to request content updates for key seasons, new item launches, and ad hoc as needed.
- Build strong relationships with platform partners ensuring deliverables and opportunities are leveraged.
Profile
- Proven experience (4-6 years) in e-commerce account management, with a track record of managing multiple accounts and platforms ideally within CPG
- Expertise in e-commerce platforms such as Amazon, Walmart, and Costco, with advanced knowledge of Paid Search, DSP, Digital Shelf management, penalties, and pricing.
- Strong analytical skills to assess campaign performance and make data-driven decisions.
- Demonstrated success in managing cross-platform advertising budgets and optimizing campaigns for performance.
- Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Proficiency in Excel or similar tools for reporting and data analysis.
- Proven ability to optimize product listings and manage compliance responsibilities on Amazon.

Offer
To be determined.
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