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National Account Executive

United Kingdom
St Albans
Lotus Natural Foods, the healthy snacking division of Lotus Bakeries and a portfolio of 5 incredible brands; BEAR, TREK, nakd. Kiddylicious and Peter’s Yard, all having their own distinct proposition and role within our business. We have great ambitions for all our brands, ensuring that as a business we deliver sustainable growth over the long-term. We believe that taste and quality are 100% of what underpins us as brand leaders within our categories, and what pulls us apart from our competitors. All of our brands started right here in the UK, as the first market for distribution, but over the years we can now be found across the globe, our ranges have got bigger, along with us as a business. To date we have achieved so much, but there is still plenty of room to grow further and that means we need more brilliant people, those that share an ambition for making a difference and want to join us in delivering the next chapter of growth. Fancy getting involved, then read on…
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Global brands team in Baar, Switzerland

Job description

Working as part of the sales team and working closely with the Senior National Account Manager. Your role will involve supporting the delivery of exceptional plans with key grocery and online customers to ensure our products achieve maximum sales during critical trading periods. There is a view for the role to grow, with direct account management in time.

Account Management & Growth

  • Support the development and execution of exceptional customer business plans to drive sales, particularly during key trading periods (e.g. seasonal peaks, promotions).
  • Understand the P&L for assigned accounts, supporting delivery of volume, value, and profit targets through accurate forecasting and performance tracking.
  • Build and maintain strong cross-functional relationships with both internal teams (Marketing, Category, Supply Chain, Finance) and key customer contacts (Buying, Category Planners, Supply Chain).
  • Collaborate with Category Management to develop compelling sell-in stories and range reviews.

Commercial & Operational Excellence

  • Manage key account fundamentals including new line setup, promotional planning, EPOS analysis, and invoice reconciliation.
  • Conduct regular store visits to monitor execution, assess competitor activity, and identify emerging trends to inform strategy.
  • Utilise customer data systems to optimise availability, compliance, and promotional performance, ensuring maximum ROI.
  • Support new product launches, ensuring smooth execution and customer buy-in.

Insights & Reporting

  • Lead on sales analysis, providing actionable insights to optimise pricing, promotion, placement, and product performance (4Ps).
  • Support the wider sales team with weekly reporting, maintaining key business documents (e.g. trade calendars, customer performance trackers).
  • Contribute to annual business planning sessions, presenting performance updates and growth opportunities.

Profile

We’re looking for a commercially savvy, proactive, and collaborative National Account Executive to help drive Peter’s Yard’s growth. You’ll thrive in a fast-paced FMCG environment, combining sales acumen with a passion for food and retail trends.

Alongside living our values, here are the most important things we’re looking for from you.

  • Education & Experience:
    • Educated to Bachelor's Degree level
    • 1+ years in FMCG sales, retail, or a related field (e.g. Category Management, Marketing, Supply Chain).
    • Experience as a National Account Executive (or similar) is ideal, but we welcome candidates with transferable commercial skills and looking to learn.
  • Commercial Rigour:
    • Proven ability to support the delivery of measurable business results (e.g. sales growth, margin improvement).
    • Numerate – understanding of P&L’s and margins with good attention to detail.
    • Advanced Excel skills (e.g., pivot tables, VLOOKUPs, data modelling) to analyse trends and build persuasive commercial cases.
  • Relationship Builder:
    • Strong influencing skills to engage buyers, internal teams, and cross-functional partners.
    • Collaborative approach – you balance Peter’s Yard’s goals with customer needs.
  • Drive & Initiative:
    • A self-starter who spots opportunities and acts on them.
    • Highly organised, with excellent written/verbal communication.
    • Challenges the status quo – identifies inefficiencies, proposes new ways to drive growth, and isn’t afraid to test bold ideas.
  • Passion for Retail & Food:
    • Keen interest in market trends, competitor activity, and retail execution.
    • (Bonus) A "foodie" who loves artisan brands and premium products.
Employees in our HQ in Switzerland, Baar.

"I love the ownership you get in your role to work towards great results. Working in an international environment allows me to work together with people from different cultures and nationalities."

Testimonial Laura-Lynn Lanneau

Laura-Lynn Lanneau

Sales Manager Natural Foods

Offer

Grasp the opportunity to join an ambitious and driven team with a mix of talents! Being part of a fast growing, international company, you will get tons of on-the-job-learning and acquire new insights.

In addition, you will be part of a culture where passion, team spirit and open dialogue are our main drivers.

And of course, on top of that, you can enjoy delicious branded snacks every day!

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Do you want to be part of a terrific team with the ambition to create small moments of happiness every day? Meet our people, discover their unique skills and get excited to join them in a great work environment.

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